Sell and buy your flowers and plants from one place

Straightforward handling of all your commercial processes in one place. Floriday, the global platform for the floriculture industry!

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What is Floriday?

Floriday is the digital platform for floriculture. With Floriday we provide one central place where growers and buyers can easily handle their commercial and logistics processes.

In addition, Floriday offers functionalities for service providers (such as sales agents and transporters) and provides links (API) for software providers.

Access to a large market
Work easily & efficiently
Value added services

Growers

Manage stock and orders, and sell through different sales channels

Buyers

Purchase from the largest range of flowers and plants

Service providers

Facilitate daily service to buyers and growers

Software suppliers

Connect your software and link with apps

Floriday in figures

5,500

growers and buyers are active on Floriday on a weekly basis

8 million

supply lines in Floriday

338,000

transactions per week

countries with active users

The latest news

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Video

Kopers-en-Kwekers

Sector Platform consultation launched: working together for a digital future

01-05-2025

Op 8 april vond de eerste bijeenkomst van het Sector Platform overleg plaats - een nieuwe stap in het versterken van de samenwerking tussen kwekers, kopers en Royal FloraHolland. Dit overleg is in het leven geroepen om gezamenlijk de digitalisering in de sierteeltsector te versnellen, met maximale transparantie en vertrouwen als uitgangspunt. Floriday speelt hierbij een centrale rol als hét digitale platform in de keten.

Video

Kwekers

Fachjan What we used to do with four people, we now do with 2.5 FTE

16-04-2025

Visiting Fachjan's showroom is a real treat. From huge palms to giant figs and countless other (sub)tropical plants — they can all be found at the nursery in Honselersdijk. Those large plants are destined for zoos, swimming baths and cruise ships, etc. But also for furnishing large office buildings such as offices.

Video

Kopers

Waterdrinker Connecting with Floriday makes the whole floriculture industry better and stronger"

10-04-2025

Thanks to the API connection with Floriday, buying and selling at Waterdrinker has recently become fully automatic instead of manual. This provides many advantages; not only for the exporter, but also for the growers they do business with and the customers they serve.