Every saving counts in the floriculture sector. Which is why we are making digital procurement using Floriday not only easier, but also more financially attractive. Buyers have been paying no service charge for some time now on transactions porocessed entirely on Floriday. This means: instant benefits on every order placed electronically, whether via the Floriday screens or a linked software package.
This benefit can be significant, particularly in the first half of the year, when the bulk of purchasing transactions take place. By placing orders on Floriday, you avoid paying a service charge on these transactions and earn the maximum discount.
Why place orders electronically on Floriday?
Not only is the cost saving substantial, but you also enjoy other benefits by placing orders electronically on Floriday.
- Straightforward, end-to-end purchasing: you have access to the full range of growers and it's easy to place orders via Floriday for both day and forward trading. You can view up-to-the-minute stock levels and prices at any time.
- Savings on logistics and administration: by placing orders on Floriday, you benefit from automatic entry and approval of your orders, automatic invoice checking and lower error-related costs thanks to electronic order processing.
- Reliability for your customers: by sourcing the stock and supplying it directly to your customers, you are making it easy for them to order and can guarantee highly reliable delivery. You can also track order status, delivery and payment in real time.
And so you see an immediate financial benefit: 0% service charge on orders placed electronically.
How do you qualify for the discount?
You will qualify for the discount whenever you place orders via the Floriday screens, the Floriday API connection or the Floriday VMP connection. Orders placed via email, WhatsApp, phone, direct VMP/Florecom or a grower's webshop do not qualify for this discount.
Example calculation
If you would like to know how much you can save by ordering through Floriday, take a look at the example calculation below.
Say your annual purchasing turnover in direct trade is €3,000,000 and you start placing orders via Floriday in 2026, you will save a total of €6,400 in service charges. It soon adds up!
Please note: this calculation is for illustration only. It does not take into account any purchases which may already be processed through Floriday.
More information
The service charge discount will still be available in 2026. A decision on whether to continue the service charge discount in 2027 will be taken in the autumn. Click here to view the Royal FloraHolland rates for 2026. You can also find out more on this information page.
If you would like to find out more about how this applies to your particular circumstances, then get in touch with your account manager or the Customer Contact Centre (+31 88 789 89 89 or contactcenter@royalfloraholland.com).